It all starts with a sketch. Below are some concept drawings of games, products and packaging in the early stages of development.
Concept sketches of various games for Happymeal.com and the McPlay App..
Character designs for a toy line of endangered animal figures done in an urban-vinyl style.
Concept sketch for a farm environment for McWorld, McDonald's virtual world.
Restaurant game concept to promote a new McDonald's Happy Meal featuring fish sticks. Kids received a game card with a hidden message and used a table card with red-reveal window to find out if they won a prize.
Original concept sketches for the development of Monster 500 characters and vehicles.
Packaging concept sketches for the Monster 500 electronic cars with lights and sounds
